Ipsos is one of the largest market research and polling companies globally, operating in 90 markets and employing nearly 20,000 people.
Ipsos’s passionately curious research professionals, analysts and scientists have built unique multi-specialist capabilities that provide true understanding and powerful insights into the actions, opinions and motivations of citizens, consumers, patients, customers or employees.
Ipsos’s 75 business solutions are based on primary data from its own surveys, social media monitoring, and qualitative or observational techniques.
“Game Changers” – the Ipsos tagline – summarizes the company’s ambition to help its 5,000 clients navigate with confidence in arapidly changing world.
Locally, Ipsos has been operating in Jordan and Iraq since 1998, specializing in five different areas segmented according to the global Ipsos divisions; which are Market Understanding, Brand Health and Creative Excellence, Customer Experience and Channel Performance, Media Monitoring & Audience Measurement.
Levering digital, innovative and AI driven solutions, Ipsos ranks #1 most innovative insights and analytics company (according to GRIT) making it a leading provider of Telecom and ICT research in Jordan. Ipsos works closely with clients across the ICT sector helping them make connections in the digital age.
The Telecom and Technology tracker surveys by Ipsos, conducted annually since 2008, provide the market with key trends related to the evolution of technology, including tracking the rise of smart devices, digital media behavior, and consumer attitudes towards future technologies measures that have become indispensable for anyone operating or interested in the ICT sphere.