The banking industry is headed towards higher productivity through automation and self- service and is always looking for innovative solutions to streamline its services and business processes. Access to Arabia’s mission is to help banks and other financial institutions in the Middle East and North Africa regions to realize the future of full self-service, today.

A2A is committed to being a leading playerin the ever growing mobile money business, enabling financial institutions to extend and accentuate their role within mobile money, helping them by that to stay competitive and at the top. For this purpose, A2A developed its mBanking® mPayment® Hybrid Platform. This is a state-of-the-art system used by banks, mobile network operators or plastic card services providers to offer country-wide or multi-country payment solutions and banking services. This platform can be deployed using any combination of mobile technologies available today. A2A provides interfaces based on smartphones and tablets (iOS, Android, Windows 8 and Blackberry), USSD, and SMS.

With its new product “Facebook Banking”, A2A is leveraging the social media revolution to give banks unique access to the upcoming generations in the region. This product is a banking delivery channel that works from within the pages of Facebook. It has the same level of security as Internet banking and offers a carefully selected set of banking services such as account enquiries and transfers. What sets it apart is that, in addition to offering the standard set of banking services, it truly leverages the power of social media by integrating payment and transfer capabilities into regular social media activities.

Furthermore, the company offers a high-end banking middleware system to keep up with the fast pace of change in the region’s banking industry. Banks and plastic card companies are using the A2A Middleware to connect to national payment gateways, bill payment centers and much more.