Startappz is a specialized house of expertise for smart technologies that partners with leading telecom operators, governments, banks, airlines and other key players in fast growing industries.
Startappz managed to acquire and retain world-class talent in design, marketing and engineering to digitally transform businesses by offering the best user experience, technology and digital marketing strategy and execution.
Startappz applies proven methodologies and strategies to help customers focus on their purpose and to not get distracted from their business goals doing technical research and using legacy solutions.
Startappz, working with clients around the world, has considerable expertise to successfully manage, transform highly-complex businesses by improving their performance and reshaping their industry. The company is strategically placed to help clients deliver better products, services and business processes through digitization. The best people to describe Startappz are its happy customers.
Startappz is a regional player with leading partners including Virgin Mobile, Dubai Smart Government, Ministry of Interior - UAE, Saudi Ministry of Health, Zain Iraq, Salam, Lebara, Mobily, Alaan TV and many more.
Startappz has also launched its own products including AutoPilot ™, Infinity ™ & SIMLess ™
AutoPilot™ is a self-care platform for leading telecom operators around the world to improve customer experience, whereby the users have the ability to onboard seamlessly, manage their accounts, balances, transactions, get relevant offers and much more. It has a personal customer-centric app linked to a dynamic CMS to empower telecom operators to stay in full control of the customer journey offered within the app. AutoPilot enhances customer’s value by providing essential key benefits such as reducing customer contact cost, giving customers better control over their finances, empowering customers to easily activate or deactivate services and improves customer’s loyalty.
Infinity™ is a dynamic Customer Value Management (CVM) for outstanding businesses that assists the marketing team to run robust smart campaigns with automation in achieving marketing goals such as retention, acquisition, cross selling and upselling …etc. The marketing campaigns may run on multiple channels (push notifications, SMS & emails). Infinity™ uses a Measure- Manage-Maximize approach that helps clients achieve their marketing goals and optimize marketing spending. It is a customer retention tool that is designed to assist in building valuable and long-lasting relationships with customers by offering access to real-time behavioral analytics through a platform that engages each and every customer.
eSIM technology has become today’s trend for top-notch phones and IoT devices, eliminating the need for a physical SIM card that can help in increasing customer convenience, security and decreasing the size of their handsets/device. Startappz has developed SIMLess ™ as an entitlement gateway to authenticate, configure services and onboard customers on eSIM-enabled phones and devices (from Apple, Samsung and other vendors). Startappz’ role is to develop authentication and to setup modules to onboard customers on eSIM enabled devices and other devices.
Startlabz, the venture arm of Startappz, was founded in early 2019 with a focus on supporting early stage (pre-seed) startups in the MENA region. The entity offers two programs, one is an angel investor network that is composed of different angel clubs across the MENA region. The second is a virtual reality incubator that aims to take the whole MENA startup ecosystem to a new innovative, futuristic and unifying experience. The program helps those startups fundraise at an early stage to help them reach stages that qualify them for institutional investment. Startlabz launched a virtual pitch event where investors can watch startups pitch and syndicate to raise the amount required.

