Umniah has shown resilience in the most competitive regional markets to become the fastest-growing telecommunications provider in Jordan, as well as customers’ most- trusted mobile service provider. Since the launch of its operations in June 2005, Umniah has made a strong presence in the Jordanian telecom market due to its comprehensive strategies which revolve around offering high-quality mobile, Internet and business solutions while keeping in mind the latest industrial trends and customer satisfaction.

The telecom company, a subsidiary of Batelco Bahrain, grips a substantial share in Jordan’s market and continues to contribute to the development of Jordan’s telecommunications services while maintaining a steady growth of mobile and Internet subscribers.

In 2013, Umniah’s mobile subscriptions exceeded 3 million, which represents a market share of over 33%. Its broadband services witnessed a 100% growth in less than 2 years, enabling it to extend wireless Internet coverage to 80% of the Kingdom’s population while running in parallel with the National ICT Strategy’s objectives. Moreover, the company was able to boost the penetration in the Jordanian mobile phone market from 26% in 2005 to more than 150% in 2013, and positioned itself at the helm of the Jordanian telecom industry.

In 2008, Umniah acquired Batelco Jordan in an effort to boost investments in its infrastructure and further extend its human resources. Operations resumed under the identity of Umniah Business Solutions and have added a blend of supreme services, as well as successfully addressing telecommunication requisites across Jordan.

With the launch of its ultra-fast 3.75G network under the commercial brand ‘evo’ in 2012-powered exclusively by HSPA+ technology-the company now supplies record-speed broadband internet connections across the Kingdom.

The year 2013 was filled with partnerships with internationally acclaimed companies such as Skype, WhatsApp and TrueCaller, allowing Umniah to succeed in offering a cascading list of popular services to its customers. In March 2013, Umniah announced its partnership with Plug and Play that bridges Jordan’s young entrepreneurs with the Silicon Valley in the USA, and offers them the opportunity to attain invaluable knowledge and industrial insight through an acceleration program held there.

Since its launch, Umniah has partnered with several NGOs and initiatives resulting in Umniah’s well- known reputation as a responsible company. Its initiatives give focus
to youth activities while ensuring corporate sustainability. Umniah’s ‘Belong’ initiatives allow the telecom company to reach out to the community through its involvement